AFM Safecoat is the best primer & paint choice for personal health especially for the chemically sensitive and they're proud to be one of the only doctor recommended paints on the market. You'll breathe easier knowing that AFM's unique formulation helps block toxic emissions from seeping into your environment. Plus, their premium quality produces beautiful results. You don't have to give up style for health with their vast spectrum of contemporary and traditional colors. No animal testing ever. AFM has been formulating and making safer building and cleaning products for 20 years. One of their first products, Safecoat Safe Seal, was developed and used in a government hospital to help seal in offgassing in a newly remodeled wing. When patients were then able to tolerate their environment, they knew they were on to something important. AFM now offers 40 products field tested and safely used even by many sensitive to chemicals.